Lead UI/UX Designer

Rochester, NY


Position Summary:

The Lead UI/UX Designer for the University of Rochester Medical Center (URMC) executes and informs the conceptual and stylistic direction of public-facing web sites, mobile applications (apps) and other digital experience projects. A unified visual and functional approach, led by the Lead UI/UX Designer, provides users with a superb digital experience regardless of their point of entry. The Lead UI/UX Designer has successful experience working across departments with other designers, content specialists, application developers, marketing managers, and Web developers. Working within a team, the Lead UI/UX Designer recommends enterprise-wide solutions and strategies, leads approaches to Information Architecture (IA) and User Interface/Experience (UI/UX) design. The Lead UI/UX Designer is hands-on, proactive, possesses a passion for technology, and a strong desire to create digital experiences that users find functional and enjoyable.


Leads and manages comprehensive approaches to cross-platform design projects that emphasizes visual content, UI/UX, information architecture and branding:

  • Leads all aspects of the user experience (UX) design process including user research, information architecture, creating wireframes, mockups and interactive prototypes, soliciting and analyzing feedback, user testing, communicating design to developers and stakeholders, and conducting design reviews

  • Visually captures or represents user research artifacts (stakeholder maps, decision and information needs, roadmaps, domain workflows, etc.) to further critical thinking and communication both internally and externally

  • Facilitates brainstorming and/or design sessions

  • Leads projects collaboratively that align missions/goals of Marketing, Advancement, Public Relations, and other internal teams

  • Works closely with front-end developers and project manager to implement UI solutions and ensure the technology fully executes on the vision and requirements

  • Translates client needs and business requirements into design direction for large-scale web projects

  • Understands principles of Information Architecture (IA) and translates wireframes into designs effectively

  • Effectively communicates conceptual ideas, detailed designs, and design rationale both verbally and visually

  • Collaborates with web and application developers to create scalable interface designs

  • Successfully manages projects from conception to execution

Creates and maintains graphic elements within URMC and related:

  • Develops and continually audits the enterprise style guide (e.g., graphics, page layout, typography, interface design, graphics, etc.)

  • Maintains overall UI quality and design systems for consistency and ongoing improvement across all web experiences

  • Drives testing and Quality Assurance (QA) processes to maintain a solid user experience across the site

  • Demonstrates expert knowledge of UI/UX (user interface/experience) practices and methodologies

  • Monitors brand usage across multiple platforms

Documentation and Project Management:

  • Prioritizes tasks to meet project deadlines

  • Documents all projects in the PM system with sufficient detail and keeps projects up-to-date

  • Consistently meets project deadlines

  • Develops qualitative and quantitative measures for user experience and satisfaction

  • Uses data and research to evaluate the content/design impact, and plans for continuous improvement

Designs for cross-platform and cross-browser compatibility, ensuring ADA compliance, adherence to W3C web design guidelines and Section 508/WAI accessibility issues using an array of tools/languages to create and deploy web sites:

  • Monitors site for acceptable Accessibility and Usability Standards

  • Coaches fellow team members on best-practices related to web design and layout

  • Utilizes Scalable Vector Graphics (SVG) to work with two-dimensional graphics that support interactivity and animation

Maintains updated knowledge of digital creative standards/technologies and emerging UX tools by attending seminars, classes, and conferences, reviewing current literature


Bachelor's degree in related discipline such as Computer Science, Business, Mathematics, Statistics, Science or Engineering, and 4-5 years of related experience, preferably 2-3 years in a supervisory capacity; or an equivalent combination of education and experience.

Preferred Qualifications:

Bachelor's degree in Graphic Design, Web Design or Multimedia Design. 5-7 years related experience in graphic and interactive design or equivalent combination of education and experience.

Technical Skills:

  • Detailed experience in standard UX software such as UXPin, Sketch, OmniGraffle, Axure, InVision, Balsamiq, Adobe XD, or JustInMind.

  • Detailed working knowledge of Adobe Creative Cloud (e.g., Photoshop, Illustrator, InDesign)

  • Strong working knowledge of front-end Web technologies/programming languages (e.g., HTML, CSS, JavaScript, XSL, SVG)

  • Understands custom CSS and how design compositions translate to code

  • Experience interpreting third-party software reports and making recommends to comply with accessibility requirements

  • Experience designing for web sites supported by content management systems

Other skills:

  • Strong problem-solving skills, which may include creative solutions

  • Demonstrated leadership through expertise in a user experience subdomain (interaction design, information architecture, etc.), front-end development, or departmental expertise

  • Advanced knowledge of audience definition, persona development, user research, and user testing

  • Extensive design experience in responsive web, mobile, voice, and other forms of user experience

  • Experience organizing and leading user needs research interviews

  • Experience presenting cohesive user flows, storyboards, and wireframes to stakeholders

  • Demonstrated interest in continuous improvement of designs, principles of design, technology advancements, and business knowledge

  • An aptitude for aesthetics, user interface design, and graphics creation to compliment a solid technical background

  • Excellent interpersonal, service-oriented, analytical and writing skills; excellent communication and problem-solving skills

  • Ability to work collaboratively with department heads, faculty, staff, and other project leaders in a team-based environment as well as individually

  • Displays a willingness and flexibility to implement change as trends evolve

  • Must be a self-starter, motivated to take on new projects and capable of managing multiple projects simultaneously

  • Solid organizational and time management skills

  • Effectively and professionally represents URMC Web Services capabilities at meetings and in all communications

How To Apply

All applicants must apply online.

EOE Minorities/Females/Protected Veterans/Disabled

Pay Range

Pay Range: $ 65,000 - $135,000 Annually

The referenced pay range represents the minimum and maximum compensation for this job. Individual annual salaries/hourly rates will be set within the job’s compensation range, and will be determined by considering factors including, but not limited to, market data, education, experience, qualifications, expertise of the individual, and internal equity considerations.

Location: Health Sciences
Full/Part Time: Full-Time
Opening: Full Time 40 hours Grade 055
Schedule: 9 AM-5 PM

Current Search Criteria